THE FASHION INSIDERS
ArtMakers | May 16, 2018
The word “smart” has filtered into almost everything in our lives. Smartphone, smart home, smart boyfriend and even smart fabrics now. Identifying a gap in the fashion market, Voice of Insiders creates genderless streetwear combined with technologically enhanced fabrics and timeless design. Co-founders, Jessica Appelstein and Qing Huang met two years ago during their Master’s at FIT (Fashion Institute of Technology) in New York City. Jessica tells us how she “never imagined herself creating a brand” but was partnered with Qing for their Capstone project and saw big potential in this category as she is also a dancer. “We have seen smart fabrics being used in activewear for many years, but no one was bringing this technology to the streetwear space.”
RADICHE (noun): pronounced as “rah-dish” since we like to get fancy!
Besides it being an awesome vegetable, the radish is known in its social circle as a friendly, resilient, diverse and raw fellow. It’s everything that defines our Makers.